Are you stuck with your existing website or want to reach the top positions on Google in a highly competitive area or niche? Then an SEO-optimized landing site may be what is needed.
Briefly described, a landing site is an external and independent website that we set up with a hyper specific focus on one thing, to rank as high as possible on Google on a specific keyword. Then of course we want visitors to convert to a purchase once they surf into the real site, but we are moving on to the next step!
Why does a landing site rank so well?
The reason that this actually works has to do with the fact that we create an entire website that is as niche and specific as it can only be for the exact search that the person does that you want to capture. This makes Google consider the page to be super relevant for the specific search.
An example is that you work in cleaning and then engage in services such as.
With these services you are active in the Arkansas state area.
What a landing page can then give you
What we then told Google with our new website is that we want to rank on and are considered relevant on all these keywords, combined with the places you are active in. Which means that we "dilute" the power of your site and you become "a bit relevant" for many areas.
If we then instead have a page called for example "www.arkansasclean.com" where we only talk about and optimize for the service "moving cleaning" in specifically in Conway, Arkansas, we have told Google to search for someone for moving cleaning in Conway, Arkansas, we are super relevant for that search. This in turn is what makes external landing sites work as well as they do.
The benefits of landing site
Website with recognition factor
We of course focus on branding the website with your company logo and your color codes, all to get as strong a recognition factor as possible with your existing website.
We also tailor the website to the extent that it does not affect our working concept for maximum conversion. Most customers usually feel secure that we make as good a solution as possible and we still have the same goal, to drive more leads to your company.
The great thing about digital marketing and SEO is that everything is measurable, google sees everything and we also make sure to track everything. We and you will have full control of, among other things:
How many visitors we get, What they do on the site, How many new leads the site has generated.
Top the Results Page
Do you also want to top the search results on Google in your particular industry and niche? In your specific location?
Get in touch with us for a free quote where we, together, review the market and what can actually be done for you and your company!
Turn Visitors Online to Customers Offline
Once we have driven the customer to your site, it is about getting the customer to do what we want the customer to do, in the example above it is about getting a phone call or a quote request. After all, you want your online visitor to become an offline customer. Landing sites that rank well but do not provide any customers or leads do not contribute any value after all. Here, our specialists in conversion optimization come into the picture.
They have for a long time tested everything from changing the color of a button to putting the phone number on the site in different places, all to find the concept that works best, to convert the most.
Focus on what works on Google
Our employees have many years of experience in SEO and work daily to rank our customers' websites higher up in the search results. Over the years, we have gone through many rivets and many updates in Google's search algorithm that are constantly updated to improve the results for the search user.
After all these years, we have also learned what Google likes, what makes Google love our websites and rank us higher on the keyword we are working towards.
Here are a number of different ranking factors that determine what makes you rank higher on Google.
Some of them are e.g.
. Page title. H1 tag. Speed on your website. Mobile adapted Yes, the list can be made very long and no one has the exact result more than Google themselves.
The web developer and the SEO specialist often end up in a clinch with each other as the developer wants to do it nicely and graphically selling. While the SEO specialist wants simplicity, no heavy plugins or large images / movies to load.
Here, too, we have worked out a very well-proven concept that we know works and we have the opportunity to help you as a customer in the toughest industries, even in our dear capital Stockholm where companies are fighting for customers' attention on Google.
Does this sound interesting?
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Galifrey - Agency
We are a full stack agency focusing on local businesses. With search engine optimization, we help our customers acquire new customers every month through the world's largest search engine, Google.